market folly

Activist investor Mick McGuire's Marcato Capital Management has filed an amended 13D with the SEC regarding its position in Buffalo Wild Wings (BWLD).  Per the filing, Marcato has sent a letter indicating they think the board and management at the company needs to be replaced (letter here).

Marcato has also created a separate slideshow presentation and has outlined a multi-step plan to help turnaround the business: 

1) Refocus the company on its core brand and value proposition,

2) Sell stores to new and existing franchisees (targeting 90% mix of franchised stores by 2020),

3) Create a capital deployment strategy based on returns and profitability, 

4) And finally, realign management incentives to focus on returns on capital and per-share value instead of top-line growth or profit dollars.

Embedded below is Marcato's presentation on Buffalo Wild Wings:



You can download a .pdf copy here.

You can follow Marcato's presentations at the website www.winningatwildwings.com.